ASIAN JOURNAL

I was featured on Asian Journal: Filipino Designers shine at LA Fashion Week. See the excerpt of my interview below by: Christina Oriel and Allyson Escobar.

Tale For Esther’s timeless elegance Tale For Esther, an LA-based brand created by Kristine Amarillo, reflects on timeless elegance with a romantic flare, focusing on embellishments, meticulous details and fit.

Amarillo, a professional pattern maker who studied fashion design and business management at the Fashion Institute of Design and Merchandising, launched Tale for Esther in 2014; since then, she creates two collections a year of ready-to-wear and evening separates for “a polished woman who values quality and innovation.”

“I want to create pieces that are not trend driven, rather pieces that are versatile so women can wear them over and over,” Amarillo said, adding that Tale for Esther targets, “women [between] 25-40, who embrace their own uniqueness and self worth and women who fiercely love and live in equal measure.”

For the competition, Amarillo presented 16 looks — 20 pieces that ranged from special occasion separates to long dresses. The Tale for Esther show began with dark, somber tones, including an all-lace ensemble, complete with a long-sleeve blouse, calf-length skirt with fringe and ribbons laced at the cuffs.

“Everything is structured, tight fitting and suffocating. I wanted to recreate a romantic version of a straight jacket, hence the ribbon ties at the cuffs and added lace for an elegant touch. The collection progress into airy, flowy and lighter fabrics, from long sleeves to backless, off the shoulder and embroidered pieces. I played around with surface design by mixing a myriad of laces together, hand sewn on top of each other to create texture,” she shared. -

See more at: http://asianjournal.com/aj-magazines/filipino-and-fil-am-designers-bring-diversity-to-la-fashion-week/

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